The so-called “age of the customer” we live in is driven by several factors, especially technologies such as smartphones and mobile apps that put more control and choice into customers’ hands than ever before. Forrester Research has dubbed this phenomenon…
Read more →Clap on… clap off. Do you remember the Clapper? An early example of the potential of today’s smart home, the device plugged into any electrical outlet and connected to household devices, usually a lamp or stereo, enabling people to turn…
Read more →Last week, we launched the new IBM Institute for Business Value study on insurance retention – I blogged about it on this site.[1] One of the recurring themes in the study is the threat of new entrants – today, some random thoughts around this topic: Continue reading
Read more →Last week, we launched the new IBM Institute for Business Value study on insurance retention – I blogged about it on this site.[1] One of the recurring themes in the study is the threat of new entrants – today, some random thoughts around this topic: Continue reading
Read more →After two sneak peeks and a lot of data snippets on Twitter, the new IBV study for insurance has arrived! In “Capturing hearts, minds and market share – How connected insurers are improving customer retention”, my colleague Lee-Han Tjioe and I decribe the issues insurers Continue reading
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