After two sneak peeks and a lot of data snippets on Twitter, the new IBV study for insurance has arrived! In “Capturing hearts, minds and market share – How connected insurers are improving customer retention”, my colleague Lee-Han Tjioe and I decribe the issues insurers Continue reading
Read more →As an occasional writer, I appreciate good use of language. My collection of favourites includes three sentences used by various telephone customer service representatives. They contain a small lie. But as a wanna-be marketer, I find it really tickles my…
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