As technology evolves quickly, the terminology to describe it – and the ways in which we implement it – evolves even faster. Remember when the insurance industry first discussed “digital strategies,” only to be told shortly thereafter that because all…
Read more →At Amplify 2016, I attended several insurance-focused sessions, including hosting an industry dinner. I came away from the conference with three key observations: Insurers are eager to use mobile to initiate and sustain industry-leading digital customer engagement. The trick for insurers is seamlessly merging a customer‘s various digital and physical interactions into one unified and […]
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