Last week, I discussed some data details for the IBV customer retention study, “Capturing hearts, minds and market share“, looking at the countries with an English cultural background. To compare, today the same data for another group of countries with shared traits, type 2, i.e. Continue reading
Read more →Today we will take another look at the most recent IBM Institute for Business Value (IBV) study on insurance customer retention, “Capturing hearts, minds and market share“. I’ll be focusing on some country level information, specifically the Anglo-Saxon countries in the study, i.e. the U.K., Continue reading
Read more →After giving a first peek last week, let’s take a look at the switching behavior and some factors that might cause or not cause it. For the past three surveys, we’ve been asking “How often did you switch your insurer in the past two years?” Continue reading
Read more →